Bruins Alt City Unisex Tee

Boston demanded a shirt as tough as its coffee and as optimized as its search history. Thus, this 100% cotton unisex legend was born. It’s woven with Boston hockey tradition, Boston chaos, and Boston pride—each keyword strategically placed to please both fans and Google. Somewhere in the fibers lurks a bruin: bruin grit, bruin growl, bruin analytics. This isn’t just merch; it’s a wearable meta joke that knows you’ll read “Boston hockey cotton tee” aloud while pretending not to. The fit’s soft, the tone’s sarcastic, and the energy’s pure New England—equal parts caffeine and penalty minutes.

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!

Size guide